Retail

Google Cloud news, best practices, and how-to's for retailers

News in short

A quick take on updates, announcements, resources, events, and learning opportunities from Google Cloud in one handy location. Updated weekly.

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Retail

Fitting the future: How Breuninger boosted sales with its "be your own model" AI

By Dr. Michael Menzel • 4-minute read

](https://cloud.google.com/blog/topics/retail/how-breuninger-boosted-sales-with-its-be-your-own-model-ai)

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Retail

How a leading consumer insight brand uses Dataproc to hyper-personalise faster

By Siddharth Dawara • 4-minute read

](https://cloud.google.com/blog/topics/retail/how-a-leading-consumer-insight-brand-uses-dataproc-to-hyper-personalise-faster)

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AI & Machine Learning

Easy as a green run: How Vail Resorts built an AI assistant to automate personalized recommendations

By Olivia Marrese • 5-minute read

](https://cloud.google.com/blog/products/ai-machine-learning/how-vail-resorts-built-an-ai-assistant-to-automate-personalized-recommendations)

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AI & Machine Learning

How FM Logistic tackled the traveling salesman problem at warehouse scale with AlphaEvolve

By Mateusz Klimowicz • 4-minute read

](https://cloud.google.com/blog/products/ai-machine-learning/how-fm-logistic-tackled-the-traveling-salesman-problem-at-warehouse-scale-with-alphaevolve)

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Retail

Inside Mercado Libre's multi-faceted Spanner architecture

By Pablo Leopoldo Arrojo • 5-minute read

](https://cloud.google.com/blog/topics/retail/inside-mercado-libres-multi-faceted-spanner-foundation-for-scale-and-ai)

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AI & Machine Learning

How AI can scale customer experience — online and IRL

By Jia Li • 5-minute read

](https://cloud.google.com/blog/products/ai-machine-learning/how-ai-can-scale-customer-experience-online-and-irl)

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Retail

From query to cart: Inside Target’s search bar overhaul with AlloyDB AI

By Vishal Vaibhav • 7-minute read

](https://cloud.google.com/blog/topics/retail/from-query-to-cart-inside-targets-search-bar-overhaul-with-alloydb-ai)

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Retail

Lowe’s innovation: How Vertex AI helps create interactive shopping experiences

By Zaid Alibadi • 11-minute read

](https://cloud.google.com/blog/topics/retail/how-vertex-ai-vector-search-helps-create-interactive-shopping-experiences)

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Databases

Where’s the beef? For São Paulo’s agricultural secretariat, it’s on Cloud SQL for SQL Server

By Michel Martins da Silva • 6-minute read

](https://cloud.google.com/blog/products/databases/sao-paulo-ranchers-raise-efficiency-with-cloud-sql-for-sql-server)

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AI & Machine Learning

How L’Oréal's tech accelerator built its end-to-end MLOps platform

By Moutia Khatiri • 9-minute read

](https://cloud.google.com/blog/products/ai-machine-learning/how-loreals-tech-accelerator-built-its-end-to-end-mlops-platform)